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FOR IMMEDIATE RELEASE

Paddywax’s Destinations Collection gets new look; new exotic locales

ATLANTA, GA, July 27, 2006 – Paddywax’s newly styled Destinations Collection is for the sophisticated traveler.  With a smart new look that is decidedly minimalist and décor-driven; the six worldly fragrances will satisfy your wanderlust with a strike of a match.  Departing from their signature clear, round glass, Paddywax has dressed their Destinations Collection in sleek brown, matte glasses.  Their unique square shape and substantial weight tends toward a basic, no frills accessory.  However, the collection is anything but basic.  Boasting the crisp smells of Mykonos, warm rich scents of Tuscany, Provence and Sahara, Destinations celebrates some of the most beautiful locales in the world.  New to the itinerary are the exotic aromas of Sri Lanka and heady florals of Bermuda.  Adding to the collection’s appeal, is that the poured glass candles are packaged in handsome travel-stamped brown boxes that slide open to reveal the travel treasure.      

Each location also comes in a variety of pillar shapes and sizes.  The pillars, done in layers of complimenting color duos, make stunning home accessories.  Pricing for the glasses is $28; pillars range from $20 to $40.  The newly vamped collection will be available online and in select retail locations across the country this fall.

Paddywax celebrates its tenth anniversary this year.  The line, which began with colorful layered candles in imaginative scents, has expanded to include six unique collections.  Gretchen Hollingsworth and David Duncan, the creative husband and wife team behind the artisan candle company, sight life’s joys – family, travel, and food– as their biggest inspirations, which help to keep Paddywax fresh, fun and a leader in the industry.

Press Contact
Allison Beale Preston
George Public Relations
919.755.3625